After releasing teaser photos for 2NE1′s Halloween return, the concept photos for It Hurts have been revealed.
2NE1 have done the unexpected once again with their Tim Burton-inspired concept. What do you think about it guys?
A representative of YG stated, “Fans of 2NE1 have been showing a lot of anticipation for their follow-up track. We’ve been heavily contemplating which track to choose, and have finally decided on ‘It Hurts.’ We revealed a poster for it on our official blog, YG Life, featuring Dara with a unique, mysterious look.”
He went on to state, “The music video for the song is a fantasy themed with Dara as the leading role. Lee Soo Hyuk, G-Dragon’s friend and model, will be the leading male role.”
The music video for “It Hurts” was directed by Kim Hye Jung, the same director for G-Dragon’s “Butterfly.”
Meanwhile, since this is not exactly a new title song, here is the full audio of It Hurts, if you have not heard it yet.
Video Credit: xkimberryz @YouTube
Written By: theshangkee @kpoplive.com